Rite Foods Limited has relaunched the celebration of the Ojude-Oba Festival after two years of its annual rich cultural heritage being interrupted due to the COVID-19 pandemic.
To that end, the ancient town of Ijebu-Ode was in turmoil on Monday with spectacular displays of splendour, pomp and pageantry at the Ojude-Oba festival, a colorful event that was energized, refreshed and serenaded by the giant beverage company, Rite Foods’ Limited which is the official beverage sponsor of the festival.
The event titled “The Return of the Ojude-Oba, the one-day celebration of culture, fashion, glamour, candor, beauty and royalty by the sons and daughters of Ijebu-land was spiced up by Rite Foods’ Limited, a beverage giant that provided vibrant flavors of refreshment for every moment of the festival.
Speaking at the festival, Rite Foods Limited Managing Director Seleem Adegunwa reaffirmed his company’s commitment to the arts, cultural promotion and community development, especially in the regions where it operates.
The boss of Rite Foods said the company holds the festival in high esteem by paying tribute to the country’s Supreme Ruler, His Royal Majesty, Oba Sikiru Kayode Adetona, Ogbagba II, for being the guardian of the traditional institution of his people, that corresponds to the values of his company.
“As a company, we are particularly committed to celebrating the rich cultural heritage of peoples and communities, especially our royal father who straddles the traditional institution of his people like a colossus; the Awujale has been an undisputed statesman personifying a courageous, charismatic and dependable leader who aligns with our values of excellence and integrity at Rite Foods Limited,” he said.
The festival committee, which had previously praised the company for its commitment to promoting arts and culture through sponsorship of the festival, also praised the brand for flooding the city with its line of refreshing drinks Bigi, of Fearless, Rite and Bigi energy drinks. sausages and the brand new Sosa Fruit
Beverage that provided pure, quality refreshment that invigorated the sons and daughters of the land, as well as the guests who graced the festival to enjoy the party.